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Les Roches joins the Laureate Hospitality Education network to launch “You Are 5 Stars”, a virtual hotel contest.
More than 60 prizes will be awarded including travel bags, iPads and a trip to visit one of Laureate’s worldwide hospitality institutions.
“Through this interactive, hotel-themed online competition, participants learn about careers in the highly dynamic and fast growing hospitality industry,” said Arie A. J. van der Spek, Senior Vice President of Laureate Hospitality Education Worldwide. “Hospitality is the second largest employer in the world after governmental services, and it shows no signs of slowing down. In fact, according to the World Travel and Tourism Council, over the next 10 years, the global travel and tourism economy will grow by 4 percent per year.”
From September 3rd to October 28th, “You Are 5 Stars” will give 15- to 30-year-olds the opportunity to design a virtual hotel and promote it through social media. The people whose hotels have the most virtual check-ins will win prizes, including travel bags and iPads. The top 6 contestants will be interviewed by an international jury for the chance to win a the grand prize: a 5-star dream trip, for the winning contestant and his/her parents, to stay at a luxury hotel and visit one of Laureate’s world-class hospitality schools in Australia, China, Spain, Switzerland, or the United States.